The League of Legends European Championship (LEC) has extended its partnership with South Korean automobile manufacturer Kia Motors for its 2021 season. Image credit: LEC RELATED: DAMWON Gaming partners with Kia Motors, renames to DWG KIA Kia has been a key supporter of the LEC since 2019, with...
Garena revealed Monday its plans for the 2021 season of the Brazilian Free Fire League (LBFF). Divided into three splits throughout the year, the league will start on Jan. 23, having its broadcast made from Garena studios in São Paulo and teams playing remotely due...
World Wrestling Entertainment has hired seasoned attorney Darren Traub as its new SVP of business and legal affairs, entertainment & talent management. Straub, a veteran attorney with experience in entertainment, technology, and IP, announced his new position at the company on social media, also revealing...
Riot Games’ LEC has secured a number of returning sponsors for the 2021 season with KIA becoming the latest brand to do so. KIA has been an LEC partner since 2019. The brand was part of a number of unique content collaborations including Mediocre Rap...
Crowdfunding in the video games space is not a recent phenomenon. Many game developers and publishers have utilised crowdfunding to gain the financial support they need to create specific titles. This trend goes at least as far back as 2012 when Double Fine Adventure (later renamed...
German esports organization Berlin International Gaming (BIG) announced that it has entered into a partnership with German insurance group die Bayerische. With the start of the 2021 season, die Bayerische will become BIG’s official insurance partner. Additionally, the insurance group will become the main partner...
The sponsorship division of HomeSweetHome (HSH) has brokered a multi-tournament partnership between esports gambling platform Gamdom and a selection of Relog Media’s 2021 events. The deal sees Gamdom become the sole sportsbook brand of all HSH CS:GO and Dota tournaments in the first quarter of 2021. Photo...
XSET co-founder, Get Familiar Radio owner, host of WIN BIG with Clinton Sparks on Twitch, and award-winning music producer Clinton Sparks explains why gaming and esports are a new way out of poverty, much like hip hop and professional sports in the following opinion piece....
German esports organisation Berlin International Gaming (BIG) has announced a partnership with German insurance company die Bayerische. The deal will see die Bayerische named the official insurance partner of the organisation. Photo credit: BIG RELATED: BIG’s Prime League team refreshes with Volvic deal By joining forces with BIG, the partnership marks die...
The official League of Legends Dutch and Belgian Leagues have announced European health club operator Basic-Fit as the main sponsor of both competitions for the 2021 season. As a result of the agreement, Basic-Fit and the competitions will collaborate on content and other activations throughout the...