Gaming and esports market insights and analytics firm Newzoo has hired Hugo Tristão as its new market lead for esports. Tristão began the position at the company (a part of Leaders Group, the portfolio of which includes The Esports Observer) this week. Tristão, who is...
Is the iconic Nintendo character known as Samus coming to Fortnite soon? Epic Games’ ongoing anti-trust battle with Apple has opened the door to many possibilities in Fortnite’s future. In just the first week, court documents revealed potential crossovers with Lebron James, Lady Gaga, Ariana Grande...
Esports data provider Esports Charts has entered into a partnership with UK-based esports organisation Tundra Esports. The deal will see Esports Charts provide a range of analytics on the organisation’s teams and players, alongside statistics from across the esports market. Credit: Esports Charts RELATED: Esports Charts renews Flashpoint partnership According...
A select group of American PUBG fans are about to get lucky. Krafton has announced plans to host the PUBG New State closed alpha test in the United States. According to a new video on PUBG: New State’s YouTube channel, the alpha version will only be available...
Esports spikes the interest not only of gamers but also of major investors. Esports is one of the fastest-growing industries, estimated to reach $13 billion by 2025. In 2020, nearly 1 in 4 people worldwide were aware of esports, with a projected market growth of 9%...
Esports operations company Esports Engine has appointed Alfred Chak as its Chief Operations Officer. In his new role, Chak will collaborate with the company’s senior leadership on short and long-term business strategies, as well as executing business expansion and growth plans. Pictured: Alfred Chak, COO of Esports...
London-based esports organization Guild Esports has partnered with Swedish education tech company Learn2Esport to launch the Guild Academy, an esports player development program that hopes to create a “talent pipeline for esports athletes.” Learn2Esport’s Gameplan platform will be used to run the online portion of...
Event organiser and tournament platform FACEIT has announced a partnership with New York-based coffee brand Death Wish Coffee. The partnership, exclusively benefiting US-based Counter-Strike: Global Offensive players, will offer a series of campaign activations for FACEIT users to participate in. This includes missions, community nights, and...
Regional focus and diverse programming support member schools. As Washington, D.C. developed into a national esports hub in recent years, regional stakeholders recognized an opportunity to support collegiate-level esports and help maximize their potential throughout the area. Several colleges and universities in and around DC...
NBA 2K League team Magic Gaming has announced a partnership with non-profit health care system AdventHealth Medical Group. As a result of the deal, AdventHealth will become the team’s official health care provider, as well as its jersey sponsor. Credit: Magic Gaming RELATED: Magic Gaming finds chair partner...