Esports organization Dignitas has secured a partnership with NYX Professional Makeup to serve as the team’s official beauty partner. The deal marks the first official esports partnership for NYX, which will focus on Dignitas’ women’s esports teams and streamers as well as its women’s gaming...
ESTNN breaks down the upcoming Get The Cash Cup tournament presented by G2 Esports. The reigning esports organization of the year — G2 Esports — has announced a massive Fortnite Battle Royale tournament for European players. Aptly named “Get The Cash Cup,” G2 is putting up...
Esports career platform Enlight has announced the launch of a series of programmes designed for individuals looking to get into specific sectors of the esports industry. In total there will be four programmes covering different disciplines, with each running six-weeks with two live sessions per week....
Cao Xi, venture partner of Sequoia Capital China, shared his insights on investing in the esports industry by means of his firm’s portfolio, including short-film company Kuaishou, live streaming company DouYu, and esports solutions provider VSPN, during the recent Tencent Esports Global Summit. Founded in...
North American esports organisation Dignitas has announced NYX Professional Makeup as its official beauty partner. The collaboration will see the cosmetics brand build custom product placement integrations inside Dignitas’s Verizon 5G Gaming Center in Los Angeles and its Headquarters in New York City. Credit: Dignitas RELATED: Saweetie joins...
Former Team Liquid staffer Ryan Nejmanowski has joined Australian esports organization ORDER as its new Chief Development Officer. Nejmanowski will oversee the company’s media and content vertical, driving creative direction for the team’s videos and other media. Nejmanowski joined Team Liquid in 2016, serving as...
Pizza Hut will return to Amazon’s streaming platform as an official partner of Twitch Rivals North America. The brand will be the official pizza of Twitch’s competition property and will bring back last year’s limited run program Friday Night Bites as a monthly content series....
Danish educational esports platform GamerzClass raised a $2.5 million USD seed financing round led by a group of angel investors, including Copenhagen-based ByFounders, former Index Ventures general partner Ben Holmes, and GameAnalytics founder Morten Wulf. Further investors that participated in the round include existing investors Bumble Ventures and...
Belong Gaming Arenas, a subsidiary of esports and tech company Vindex, has announced it will roll out ‘hundreds’ of ‘experimental’ gaming centres across the U.S. In addition, Belong will collaborate with PlayStation, OMEN by HP, ViewSonic, and Mavix to equip these gaming centres. Photo credit: Belong RELATED: Belong...
ESforce Holding’s content creation firm RuHub has announced a partnership with Russian gambling firm Liga Stavok. The deal will see the betting company become a partner of RuHub Studio for the CIS qualifiers of The International 10. Image credit: ESforce Holdings RELATED: Liga Stavok unveiled as latest partner of...