Canadian multinational e-commerce company Shopify has started its own competitive esports organization calledShopify Rebellion. Shopify CEO Tobi Lutke announced on Twitter that the new organization would immediately jump into Starcraft 2 because “of course we do.” Rebellion’s launch coincides with the news that the organization...
After announcing poker and chess lineups, esports organization FURIA takes a step further and enters Mixed Martial Arts (MMA) by signing Judo and Brazilian Jiu-Jitsu multi-champion and current Ultimate Fighting Championship (UFC) fighter Livia Renata Souza. The first fight in which Souza will be representing...
OverActive Media, the parent company of Toronto Defiant, Toronto Ultra, and MAD Lions, has announced plans to build a 7,000-seat esports and entertainment venue at Exhibition Place in Toronto, Canada. The venue, projected to be completed in 2025, is set to include a ‘theatre-style entertainment venue and hotel complex’,...
Betway announced a squad of five Brazilian esports content creators who will be featured on Betway TV. Gustavo “Baiano” Gomes, Sérvulo “Shevii2k” Júnior, Daniel “Daniels” Marcon, Eidi “esA” Yanagimachi, and Bruno “aXt” Habitzreuter will deliver exclusive content for Betway including giveaways, watch parties, and multi-game...
Online bookmaker Betway has introduced the ‘Betway Squad’, a roster of popular Brazilian esports personalities which includes Gustavo ‘Baiano’ Gomes, content creator Daniels Marcon, and streamers André Eidi ‘esA’ Yanagimachi Pavez, Bruno ‘Axt’ Habitzreuter and Sérvulo ‘Sheviii2k’ Júnior. According to the press release, the purpose of the Betway Squad...
SAIC Motor’s automobile brand Morris Garages (MG) announced Monday that it has signed an exclusive sponsorship deal with Chinese esports organization Bilibili Gaming (BLG) for its League of Legends Pro League (LPL) team. MG will act as the BLG’s exclusive automobile partner, and the MG...
Esports betting platform Luckbox announced the appointment of Nevzat Ucar to the role of head of content. Ucar served in a similar role at Red Bull where he led content strategy for the local market in Turkey. He has held similar roles at Riot Games...
The owners of Toronto Ultra and Defiant have revealed plans for a new esports Venue in their hometown. OverActive Media; owners of Toronto Ultra and Defiant, just revealed plans for a new Esports Venue. Set to be completed in 2025, the $500 million project plans to...
The Overwatch League will officially kick off its 2021 season on April 16. As part of its ongoing exclusive deal, all matches will be broadcast on YouTube, with additional viewing options on the OWL website and app. The 2021 OWL season will also feature a...
There is a shift happening in esports: Destinations are quickly becoming a more significant part of the ecosystem. As esports burgeoned in popularity and influence, there were publishers, developers, competitions, platforms, teams and players who drew most of the industry’s attention. But as esports evolves...