NYSE-listed information technology company HP announced that it has completed its acquisition of gaming peripherals brand HyperX. The company paid HyperX’s previous parent company Kingston Technology an acquisition compensation of $425M USD. Kingston will retain its gaming market-focused computer memory and storage products. HP, which has built its own gaming...
The Free Fire World Series (FFWS) 2021, organized by Garena in Singapore, peaked at 5.4M concurrent viewers worldwide during the first round of its finals on May 30, breaking the all-time record of peak viewers for an esports event (excluding Chinese platforms). Data from Esports...
During May 2021, The Esports Observer tracked eight investments raised by esports-relevant companies. Disclosed investments amounted to 36.6M$ USD, bringing the total sum of disclosed investments in 2021 to $3B. Financial terms were not disclosed for all deals highlighted in this article. Fnatic Raises Funds to Expand into the Asia-Pacific...
Swedish esports organisation Ninjas in Pyjamas has partnered with cryptocurrency company Mercuryo ahead of the 2021 BLAST Premier Spring Finals. The agreement sees Ninjas in Pyjamas and Mercuryo collaborate throughout the event. This includes a three-episode content series, which is said to focus on ‘how Mercuryo...
Monitor brand AOC, a property of the TVP Group, announced on Monday that it has renewed and expanded its sponsorship to the Brazilian esports organization FURIA. The brand will now be displayed on FURIA’s jerseys of all esports it fields rosters (male and female Counter-Strike:...
ESTNN breaks down our Fortnite Chapter 2 - Season 7 wishlist! Fortnite Chapter 2 - Season 6 debuted in March, offering players entirely new weapons and mechanics to learn. Additionally, Epic Games continued to flex its collaborative muscles, expanding its already impressive cast of characters, including...
We Are Nations just released a replica of G2 Esports’s pro jersey. It costs €55 — €25 cheaper than G2’s official pro kit kersey. This adds a rung to the merch-distribution ladder, and one that esports-industry feet had barely stepped on until now. Pictured: G2 Esports...
A variety of fan engagement tools have risen in prominence over the last few years, gone are the days where esports organisations purely rely on content to generate a fanbase. We’ve seen fan tokens, phone applications, and other unique projects utilised to garner more interest...
The first-ever international Valorant competition made big waves on Twitch, pushing the game above even it’s older sibling, League of Legends. Twitch’s Top Channel – Shroud Michael “Shroud” Grzesiek was one of Riot Games’ official co-streamers for the Valorant Masters tournament in Iceland last week....
Brazilian esports organization paiN Gaming has hired former Riot Games Brasil Esports Ops Manager Filipe Makarausky as its new esports director. Since 2013 Makarausky worked on the Brazilian League of Legends Championship (CBLOL) and also in the development of the Valorant and TeamFight Tactics scenes...