Esports organization Evil Geniuses has completed its 10th year of partnership with Monster Energy, renewing the deal for an 11th. To highlight 10 years of partnership, Evil Geniuses will share retrospective content across its social channels. Monster Energy has partnered with a variety of esports...
Women-led gaming lifestyle company Queens Gaming Collective has announced a partnership with digital media firm, and PodcastOne owner, LiveXLive Media. The deal will see LiveXLive and Queens Gaming Collective create and produce a variety of original content that will go into and across the media firm’s...
The International Olympic Committee has partnered with five International Sports Federations, multiple game publishers, and DreamHack Sports Games to launch the Olympic Virtual Series – an official event featuring simulation video games for multiple traditional sports. DreamHack Sports Games will oversee production and marketing. The...
Gaming communications consultancy The Story Mob has appointed Michael Chavez Booth as the first-ever General Manager of its North American office. As the region’s General Manager, Booth will be responsible for the agency’s North American client relations and team development. Moreover, he will support The Story...
Gaming communications agency The Story Mob has appointed Michael Chavez Booth as the first general manager of its North American office. Booth will work to drive client relations in the region while supporting The Story Mob’s expansion efforts, targeting verticals such as apparel, collectibles, and...
Guild Esports is continuing to add to their pool of content creators with the signing of Dawson “D7RL” Berbuntes. D7RL joins Guild Esports as they look to increase their Rocket League content offering. D7RL joins the Guild Esports’ crowing content offering alongside Nihachu, Snowmixy, Stevie White,...
The League Championship Series (LCS) has partnered with California-based esports analytics startup Mobalytics to bolster LCS’ new amateur esports ecosystem. As a result of the partnership, Mobalytics has launched an updated version of its esports analytics website, which is designed to help team scouts and esports...
North American esports organisation Evil Geniuses has extended its decade-long partnership with energy drinks brand Monster Energy. Exact details as to what activations will take place as part of the new deal have yet to be revealed. However, the esports organisation has confirmed that it is...
Newcastle United Foundation, the official charity arm of Premier League club Newcastle United, has partnered with Newcastle College to launch an interactive esports programme for students. As a result, one and two-year BTEC Level 2 and 3 diplomas will be made available to students, who will...
The International Olympic Committee (IOC) has partnered with five international sports federations and video game publishers to produce the Olympic Virtual Series (OVS), the first Olympic-licensed event for virtual sports. DreamHack Sports Games, MTG’s sports simulation business unit, has been selected to handle OVS’ marketing and...