Allied Esports has announced a partnership with ViewSonic, naming it the official gaming monitor and official streamer room partner of its HyperX Esports Arena Las Vegas. ViewSonic branding will be on display throughout the facility and will be featured on weekly social media posts and...
The NBA 2K League has a new official virtual ball. Today the league announced a multi-year partnership in conjunction with the Wilson Sporting Goods Co. that will see the sporting goods company logo placed on the official virtual ball. The ball, featuring the NBA 2K...
In a rare acknowledgment of competitive gaming for the company, Nintendo has partnered with high school esports organizer PlayVS to make Super Smash Bros. Ultimate and Splatoon 2 officially recognized varsity esports at participating high schools. The games will be added to PlayVS’ lineup of...
Esports organization Panda Global continues its string of non-endemic hires, bringing aboard Anthony Delconte as director of YouTube channel management. The move highlights Panda’s recent focus on growth in the area of content creation. Delconte previously served as manager of video & audience growth for...
Nicecactus, headquartered in Valbonne, France, hopes to be an ‘all-in-one’ esports platform for gamers. Previously known as Esport-Management, the platform offers 1.3m members an array of games to choose from, numerous tutorials at all skill levels and a special, data-driven tracking system that empowers decision-making by...
The Big Push is a new initiative from WoW Esports and it’s worth your time. The AWC and MDI have been the two major esports events from WoW in recent years. With Blizzard looking to do more smaller cup events in the future, The Great Push...
Team-owned CS:GO league Flashpoint has announced a partnership with an open cryptocurrency creator platform Rally.io. As a result of the collaboration, Flashpoint will launch collectable NFTs and physical holo cards featuring images of players participating in the league’s ongoing season. Physical holo card (left) and NFT (right)...
NASDAQ-listed gambling operator Esports Entertainment Group (EEG) has announced a multi-year partnership with the Cleveland Cavaliers to serve as the NBA franchise’s official esports tournament platform provider. As a result, EEG will operate three co-branded esports events annually for the Cavaliers through its tournament platform, Esports...
AI and computer vision startup REELY.AI has partnered with esports brand Skillshot Media. According to the release, the partnership will look to enhance Skillshot Media’s content creation and distribution efforts through the use of AI solutions. RELATED: Skillshot Media developing esports courses for Georgia State University REELY.AI is...
Signing gaming influencers to brands isn’t all that different from signing esports athletes to orgs, the team behind AFK Creators discovered. The talent management and influencer marketing agency has been focused on esports and gaming since 2018, and has recently applied its expertise to esports athlete...