Nestle-owned chocolate brand KITKAT CHUNKY has announced a partnership with Malaysian esports competition the University e-League. Image credit: KitKat / University e-League RELATED: KitKat extends LEC deal, partners with LCL and 12 ERLs As a result of the partnership, the chocolate brand has been named the main sponsor...
Social media analytics firm Zoomph has announced a strategic partnership with Australia-based esports organization ORDER. As with its other partnerships in the esports space, Zoomph will provide the organization with its audience insight and sponsorship tracking tools among other services. ORDER is one of eight...
North American esports organisation Team Liquid has signed a multi-year partnership with wireless network operator Verizon. The partnership will see the operator’s logo appear on Team Liquid’s jersey. Moreover, Verizon has been named as the organisation’s official 5G partner. Credit: Team Liquid RELATED: Team Liquid and Alienware launch Good in...
At its E3 press conference on Monday, Verizon announced new initiatives and expanded partnerships with Riot Games, EA, Dignitas, Team Liquid, and Cxmmunity. At the first-ever E3 keynote for the telecommunications company, it revealed expansions of existing partnerships, several of which will promote bringing more...
At Esports Rising in both 2019 and 2020, I hosted a panel about mobile esports, hoping to educate the U.S.-based esports industry about the reality of the medium. Mobile is here, it’s growing, and it will overtake all other forms of gaming and esports within...
The Dallas Fuel will host fans next month for their Overwatch League matchup versus the Houston Outlaws, the first time that fans have been allowed to attend an Activision Blizzard Esports game in North America since the pandemic began. On Friday, July 9, the 2,500-seat...
Gaming chair manufacturer Mavix has selected esports infrastructure company Nerd Street Gamers (NSG) as its first national partner. The deal will see Mavix become the exclusive chair partner for NSG, all of its Localhost facilities, and its esports tournaments. Credit: Nerd Street Gamers RELATED: OpTic Chicago names Mavix as exclusive...
National Student Esports (NSE) has extended its partnership with EPIC.LAN’s esports technical support agency. As a result of the new multi-year partnership, EPIC.LAN will continue to provide its in-house tournament platform to NSE. Image credit: NSE / EPIC.LAN RELATED: Esports Insider announces NSE Student Column initiative The customised,...
Mavix Gaming Chairs will be the exclusive chair partner for Nerd Street Gamers and its Localhost facilities. The brand will also be the official chair partner of Nerd Street tournaments. The partnership will incorporate meet and greet opportunities with influencers signed to the Mavix brand...
Isle of Man-based esports organisation X7 Esports has announced a sponsorship deal with Digital Isle of Man, part of the Government’s Department for Enterprise. According to a release, the sponsorship comes following a ‘growing interest in the Isle of Man esports scene at all levels’. Credit: X7 Esports RELATED: Esports...