esports

Indian BGMI (Battlegrounds Mobile India) team OR Esports has announced fast-food franchise KFC India as its ‘Winner Winner Chicken Dinner’ (WWCD) sponsor for 2022.  As part of the deal, KFC will become a streaming partner, be integrated into team jerseys and create a digital avatar of...

Multinational tyre manufacturer Goodyear has expanded its partnership with Automobile Club de l’Ouest (ACO), the organiser of the Le Mans 24 Hours endurance race. As a result of the extension, the manufacturer will continue to support the 24 Hours of Le Mans Virtual sim racing event. Image credit: Le Mans Virtual RELATED: Mercedes, W...

Media tech business Interactive Gaming Group (IGG) has signed a multi-year partnership with Danish esports organisation Team Singularity. As part of the deal, IGG will act as a key partner and will look to raise the commercial profile of Team Singularity.  Image credit: Team Singularity RELATED: Team Singularity...

Esports tournament platform and tournament organiser FACEIT has announced a partnership with internet security company Kaspersky for Russian and German markets. As a result of the agreement, individuals that buy Kaspersky’s Internet Security with Gaming Mode will be able to choose between FACEIT premium subscriptions...