Esports, and the wider media and entertainment landscape, could hardly exist without partnerships and sponsorships, at least not on the professional level we’ve come to expect today. It’s a simple barter practised for centuries: companies exchange capital for exposure, pouring money into the development of...
Metaverse entertainment and production company Infinite Reality (iR) has reached an agreement to acquire esports conglomerate ReKTGlobal for $470m (~£360m). The merger integrates ReKTGlobal’s esports properties into iR, including its esports team franchises, marketing and partnership services, talent management, and technology products. Image credit: ReKTGlobal RELATED: ReKTGlobal secures...
North American esports organisation Tribe Gaming has partnered with gaming course provider GamerzClass to provide Clash of Clans courses. As a result of the deal, Tribe Gaming players Nebrax, Fluxxy and Excosist will launch a series of classes on game mechanics through Gamerzclass. (ESI Illustration) Image credit:...
Ludwig Mondays return with a $100K USD prize pool spread across three weeks. YouTube superstar Ludwig Ahgren threw his hat… The post Ludwig Partners with Epic Games for $100K Fortnite Mondays appeared first on Esports News Network | ESTNN. Esports, Fortnite...
Game developer and publisher Epic Games has announced a $2bn (~£1.5bn) round of financing involving Sony Group Corporation and KIRKBI. Epic Games said the financial injection will be used to support the company’s growth, and help advance its vision to build the metaverse. Epic Games announces $2bn...
Italian esports organisation Mkers has unveiled a new brand identity to coincide with its fifth anniversary. The rebrand includes a new, minimalist logo featuring an M and the organisation’s name, which Mkers says is ‘inspired by the traditional iconography of the gaming world’. Image credit: Mkers RELATED:...
Italian car brand Automobili Lamborghini, owned by the Volkswagen Group, has launched its own esports team and signed three sim racing drivers to its roster. The Automobili Lamborghini Esports Team, as it’s officially named, will compete in the GT World Challenge Esports Championships in the game...
Sony and KIRKBI have each invested $1B in Epic Games to “advance the company’s vision to build the metaverse and… The post Epic Games Receives $2B Investment from Sony & KIRKBI appeared first on Esports News Network | ESTNN. Business News, General...
The winning run continues at the ESL Pro League. FaZe Clan defeated ENCE to win the 15th season of ESL… The post CS:GO: FaZe Clan Win ESL Pro League Season 15 appeared first on Esports News Network | ESTNN. Esports, CS: GO...
German food manufacturer Dr. Oetker has established a partnership with Nertherland-based FIFA esports league KPN eDivisie, naming its pizza brand Big Americans as the official pizza partner of the tournament final. The partnership will see Big Americans “digitally engage” eDivisie’s fanbase across the Netherlands through influencer-led...