12 May ESL announces Dota 2 partnership with Acer’s Predator
Tournament organiser ESL Gaming has named Acer gaming brand Predator as its official OEM partner for ESL One and DreamLeague.
The partnership is expected to run through 2022 and will cover Dota Pro Circuit (DPC) tournaments in Western Europe (WEU) and North America (NA).
Image credit: ESL
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The agreement, which commences at the ESL One Stockholm Major 2022, will see Predator’s brand receive ‘engagement opportunities’ during livestreams and live events. Additionally, the Predator will have its own booth at events.
Rodrigo Samwell, Chief Commercial Officer at ESL Gaming, commented: “Together with Intel, we are thrilled to take Dota 2 back onto the live stage later this month. Having a world-class brand like Acer join us in this magnificent step is great and shows the trust brands have in the potential of esports.”
Acer and ESL have collaborated through sponsorships for multiple years. In 2019, both entities signed a three-year extension covering ESL’s Intel Extreme Masters (IEM) events. In addition, Predator is the official PC and Monitor partner of Rainbow Six esports.
Taking place at the Hovet arena in Stockholm, Sweden, ESL One Stockholm started its Group Stage on May 12th. Fans will be able to attend the event in person between May 20th – 22nd. The Major’s sponsors include logistics company DHL and drinks brand Monster Energy.
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Vincent Lin, Head of Global Product Marketing and Planning at Acer, added: “Supporting athletes and the fanbase is an integral part of our efforts to help promote esports and contribute back to the growing community.”
Esports Insider says: It’s no surprise to see Acer continue its relationship with ESL Gaming after all these years. It’ll be interesting to see how Predator’s Dota 2 activations differ from its IEM CS:GO activities.
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Commercial, Dota 2, Europe, Games, Latest News, Markets, MOBA, North America, Partnerships & Sponsorships, Acer, ESL Gaming, Predator
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