10 Nov TenZ named Xtrfy global ambassador
Swedish gaming peripherals manufacturer Xtrfy has named Sentinels VALORANT player Tyson ‘TenZ’ Ngo as its global ambassador.
As a result of the deal, TenZ will assist with the development of new Xtrfy keyboards and audio products. Moreover, the manufacturer will ‘support’ the player throughout the deal.
Image credit: Xtrfy
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Financial details of the partnership were not disclosed. Nevertheless, Prodigy Agency, the brokers of the deal and representatives of TenZ, has stated that it will involve a ‘yearly multi six-figure deal’. TenZ is the third player to be integrated into Xttrfy’s roster, joining content creators Kripparrian and Rocket Jump Ninja.
The collaboration comes after Prodigy Agency announced three new hires for its North American team. Alongside TenZ, the company houses an extensive portfolio of talent including Team Liquid’s Counter-Strike player Jonathan ‘EliGE’ Jablonowski.
Joakim Jansson, CEO of Xtrfy, spoke on the partnership in a release: “We’re extremely glad to welcome TenZ to the Xtrfy family. Tyson has been using our keyboards and headsets for a while and we’re proud to be the choice of one of the best players in the world. He’s also a really nice and humble guy who fits well into our team. We have some amazing plans for the upcoming year.”
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TenZ, newly appointed global ambassador for the manufacturer, also commented: “I started to play with Xtrfy products months ago and I instantly loved it. The quality and performance is amazing and the team at Xtrfy is always available to help with the settings and everything. I’m really excited to officially start collaborating with Xtrfy and we have great things to do together!”
Esports Insider says: Xtrfy joining forces with one of the best VALORANT players in the world is a smart move as it looks to continue its global expansion. It’s a win-win for both parties. TenZ gets a lucrative deal, while Xtrfy expands into one of the fastest-growing esports titles.
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Commercial, Games, Latest News, Markets, North America, Partnerships & Sponsorships, Shooters, VALORANT, Esports Partnership, Prodigy Agency, TenZ, Valorant, Xtrfy
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