24 Sep LG Electronics and Evil Geniuses launch collegiate Invitational
Multinational electronics company LG Electronics has expanded its partnership with North American esports organisation Evil Geniuses.
As a result, the two entities will launch a two-part series called the Collegiate Showcase Series Invitational. The event is expected to feature top colleges and universities in esports.
Image credit: LG Electronics USA
RELATED: LG renews partnership with collegiate esports series Battle Academy
The Invitational, powered by LG UltraGearTM, will run virtually this weekend September 25th-26th and will be live-streamed on Evil Geniuses’ Twitch channel.
The first round of matches will begin at 4:00pm ET (9:00pm BST). The Invitational’s second tournament will be announced at a later date.
Sabrina Wong, Culture Programme Specialist and Lead of the Genius League Collegiate Program at Evil Geniuses said: “Evil Geniuses believes collegiate esports are integral to the development of the broader esports ecosystem.
“With the Collegiate Showcase Series Invitational powered by LG UltraGear, we have a partner in LG that is equally committed by providing the athletes with elite products to compete at their best.”
Multiple collegiate teams will compete in the two-day, single-elimination League of Legends tournament for a chance to win $10,000 (~£7,317) in prizes. Moreover, all teams will compete on LG’s own-brand UltraGear Gaming Monitors and UltraGearTM Gaming Speaker (model GP9).
RELATED: Evil Geniuses signs Bitcasino as latest partner
The event will be covered by a five-person team led by host Rachel Seltzer, with Alberto ‘Crumbz’ Rengifo, Gabriella ‘LeTigress’ Devia-Allen, Indiana ‘Froskurinn’ Black, and Barento ‘Raz’ Mohammed participating in the broadcast.
In 2020, Evil Geniuses announced LG Electronics’s Ultra Gear as its official gaming monitor. UltraGear’s logo currently outfits the team’s jerseys.
Esports Insider says: Lately we’ve seen many esports organisations launching collegiate tournaments and leagues, with Evil Geniuses also joining in the trend. Earlier in 2021, LG also expressed its confidence in collegiate esports by renewing its partnership with Battle Academy, and this has ethos has been bothered further. It will be interesting to see how the Invitational goes, and how the collegiate teams will benefit from LG’s cutting edge monitors while competing.
Commercial, Games, Latest News, League of Legends, Markets, MOBA, North America, Partnerships & Sponsorships, Collegiate esports, eg, Evil Geniuses, LG, LG Electronics, LG UltraGear
No Comments